Abednego Ugwueke

Head Financial Inclusion Services – First Bank Nigeria PLC


Abednego has a combined experience of over 14 years spanning technology, business strategy, banking and payments, and product management. He is currently the Head, Financial Inclusion Services at First Bank of Nigeria Limited where he is leading the bank’s efforts at making access to financial services easier and more convenient for the millions of Nigerians who are today excluded from mainstream financial services.


Under his leadership, the bank’s USSD banking channel (focused on the mass market segment) was launched and scaled to become the leading USSD banking service in the industry today, with over 7.5 million users. He is also managing a network of over 27,000 Agents across the country, the largest distribution network for financial services in the Nigerian market currently.